Website Planning Guide

All websites are designed in a search engine friendly format called Search Engine Optimization (SEO).

About You

Your full name:

Your email address:

Preferred Method of Contact:

Telephone Email

Please enter your telephone number:

Most Convenient Days to Talk

Monday Tuesday Wednesday Thursday Friday

Best Times to Talk (Eastern Time)

Morning Afternoon Evening

What Browser do You Use?

Internet Explorer
Firefox
Opera
Other

What Search Engines do You Use?

Alta Vista
Google
Yahoo
Other

About Your Customers

Please tell us about your customers:

Describe them, for example dog owners, homeowners, retail stores, woodworkers, auto mechanics, etc.

What are your company's BEST selling points with customers?

Best price, excellent service, unique product, great location, etc.

What are your company's WORST selling points with customers?

Again, high price, slow service, non-unique product, poor location, etc.

Describe 3 different visitors to your site, and what they do on your site.

(Examples, Fred logs on to compare your product to another, downloads some data sheets, reads customer testimonials, and sends a question to the website ‘answer man’. Or, Susan browses through current offerings to select a birthday gift for her daughter; she is impressed by the ease of ordering and clicks the button to share the website with a friend. Or, Erin visits to contribute her dog story to the website, she signs up for a free drawing for a T shirt, and browses the links for help with dog training. )

Be specific and detailed. The better you describe potential visitors, the better your website will meet your needs.


About Your Business

Do you already have a website?

Yes No

Your business name:

Your business city and state:

How Do You or Your Company Use the Internet?

List Your Main Competitors on the Web (www.site-name.com)

Please share what you like and dislike about each site, such as colors, easy or confusing site navigation, poor or great pictures, quality of information, etc.

Please List Sites That are Important in Your Industry, or that Your Customers Link To (www.site-name.com)

Organizations, Planning or Fun Related Sites

List Complementary Businesses:

Use this opportunity to think of businesses that benefit when you do well. (Hot dog vendors would list mustard sellers). List web addresses as well as names if you can.


Your Website

Please share Your Goals for Your Website:

Image/Branding
Information
Marketing
Generate Calls, Sales Leads
Sales/Ecommerce
Redesign Existing Site
More
Who will Provide Content for your Website?

People browse the internet differently than they read printed material, so please be aware that copy may need to be rewritten, rearranged or reformatted specifically for your website.

Photographs may need to be sized for fast loading.

Logo/Graphics Client Webdesigner
Text/Copy Client Webdesigner
Photographs Client Webdesigner N/A
Product Catalog Client Webdesigner N/A
Other Client Webdesigner N/A
Would you like to be able to update and maintain your website? Yes No
Website Architecture:

These are some common navigation choices, please choose those you think would apply to your website.

HomepageYes No
ContactYes No
SearchYes No
ProductsYes No
ServicesYes No
Photo GalleryYes No
Customer TestimonialsYes No
About Us, BiographyYes No
ResumeYes No
Software or Document DownloadsYes No
News, What's NewYes No
Articles, BlogYes No
PrivacyYes No
Site MapYes No

Please share any other relevant information:

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